The uniqueness of our products is based on our knowledge on both the Nordic Nature and latest scientific innovations. Nordic Nature is the source of our precious ingredients and taking care of nature is very important to us. Several active ingredients in our formulations are derived from Nordic ingredients and many of them are actually developed from byproducts of the food and forest industries. Please find more information about our ingredients here.
Our main principle is to offer as natural products as possible without having to compromise on the efficacy and safety of the products. Sustainability and responsibility are very important principles in our product development process and we follow the latest studies and research regarding the safety and environmental effects of cosmetic ingredients. In case new discoveries are made from the ingredients we use. we will reassess the use of such ingredients and aim to replace them in our formulations.
Our aim is to improve recyclability and decrease the amount of multiple materials used in our packaging. We are going to increase the usage of recycled plastics and evaluate usage of materials made out of renewable raw materials, which can be either bio-based or biodegradable material. We are also going to increase the usage of fibre based FSC® or PEFC™ certified carton board.